The 10 Laws of Government Sales and Marketing
What elements are essential when marketing and selling to state and local government? After three decades of working with thousands of companies, we’ve distilled the best of what we’ve learned into a set of practical insights — our “10 Laws of Government Sales and Marketing.”
We offer these “10 Laws,” and a range of related market tools, with the goal of helping accelerate your company’s success in the public sector. Our team of state and local market experts are assembling an ever-growing set of resources that includes an ebook, webinars and articles that you will find here.
I hope these resources are helpful and I would love to hear what you think.
Cathilea Robinett, Chief Executive Officer